As a part of the University of Texas Events team, I was asked to create t-shirt options for several events. Below are just a few examples. The first one was for a fairly limited audience--those who would be attending the UT away game against Alabama.
My first thought was to create a design reminiscent of band tour t-shirts, wherein there is more text than would typically be preferred, but when left to the backside of the shirt, it is an exciting memento of a certain event taking place at a specific time that would say about the wearer:
"I was there."
Texas in Tuscaloosa
For the front side, the insignia we opted for on the final shirt was "Texas in Tuscaloosa," which I came up with as a direct and impactful alliteration evoking the university when simple referred to as Texas. This slogan was also applied to various color hats to great effect.
2023 Commencement Option
I created the below illustration as an homage to the bed of marigold flowers that sits before the iconic UT tower in the school's old school logo configuration. This flower bed was a recurring theme in the branding previously created for the 2023 Commencement ceremony, so I thought to exaggerate the size of the flower bed and place it right next to the tower in an isometric perspective, as an emblem of the branding for 2023 Commencement.
